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How it all works
(Technical explaination)
iRazoo is a user recommended, points driven, search
engine.
What does that all mean? Well, let's break it down for
you.
I. User-recommended (Utilizes our Patent-Pending
technology/methodology): A
person goes to the iRazoo website and uses it to perform a search
query. The search engine produces it's search results. The user then
clicks on a search result. The resulting website that comes out of the
click is opened up on another web page. That web page has the
header of the original iRazoo search engine with the resulting
website page beneath it. That header has the following wording “Do
you recommend this site, yes or no.” If the user clicks yes, that
website url is placed into a database and is cross-indexed to the search
term the user entered. After the url and keyword have been recorded by the
database, then the next time a user goes to the search engine and types in
the same search term, a “user recommended” heading will show in the
results page with the indexed url shown below. These “user recommended”
results will be shown above the regular search results that are
returned by our regular search engine.
Advantages
of our user-recommended search engine invention: iRazoo has the following advantages over regular, cached and
indexed search engines: (1) One advantage is the invention allows search
engine users to use human collaboration to produce a better search result
than a computer program can produce. (2) Allows people to interact in
their search experience rather than have a passive experience. (3) Allow
human likes and dislikes to rank search results higher than others,
thereby allowing subjective tastes rather than data, produce a search
result that may be more beneficial to the user, (4) People can directly
use their likes and dislikes to influence others, (5) The results will be
up to date and will most likely not have any “dead links”, (6) The search
results will reflect popular culture and will hopefully not be “old”
information.
In summary: We believe current
search engines do not provide accurate results. Many times, 9 out of
10 search results are out of date or inaccurate. We believe that by
allowing users to further refine the results by recommending or not
recommending websites, all users benefit from the enhanced search
results.
II. Points driven
(Utilizes the methodolgy invented by our main founder who
developed it back in 1999)
Each time a user recommends
a website, the user will accumulate “points”. For example, each time a
user clicks on the “recommend” button, user will receive “2” (two)
points. If user recommends (or doesn’t recommend) 3 websites, user will
receive 6 “points”. At the top, bottom, or middle of the user’s
computer screen (or in-between), on most every page of the search engine
website (after user registers on the website and logs-in) there will
be at the right top, the user’s “Points earned today”. This “Points
earned today” will be an accumulation of all points that this particular
user has received since the begining of the day. In the top left
portion of the webpage, there will be a "Total Points earned" section
which gives the user the total number of points earned since the user
first registered on the website. User can also click on an account
page on the search engine’s website, which will open up a new web page
which will show both the user’s total number of points accumulated and
what items can be redeemed/exchanged for those points. On this account
page (or separate catalog page), there will be a list of items under
user’s “total points” earned. These items will have descriptions that
describe each item and will indicate to the user how many “points” are
needed for this particular item. For example, user may have 10 points.
User will then click on the account page and see an item such as a DVD
player for 7 points. User can then click on the image or description of
the DVD player and then click on the button for next web page or may be
automatically taken to the next web page. User will then be taken to a
shopping cart website page which will confirm whether user would like to
exchange points for the item (in this example, the DVD player). If user
does not agree, user is taken back to search page or main account page. If
user agrees, user may type in shipping address (if user did not already do
so on main account page). User will then click on “submit” to again
confirm and actually initiate transaction. Loyalty rewards software will
then actually allow user to “purchase” item with accumulated points. A
confirmation screen will be shown along with user’s new total number of
points (since points were adjusted after the user exchanged his/her points
for merchandise). In the past example, user will exchange 7 points in
return for the DVD player. The user will then have only 3 points left in
his account (User had 10 points – the cost of the DVD player which is 7
points = this leaves user with only 3 points). User will then have DVD
player shipped to him by iRazoo or by partner of iRazoo. User
can then go back to the main account page or to the search page that has
the textbox on it (within the same website).
Advantages of our points system:
(1) Search engines do not currently incentivize users with
points for using their search engine each and every time a user performs a
search on the search engine website. (2) By incentivizing users, the
search engine creates loyalty among users who return to both benefit from
the search engine’s user recommended results and to gain points which they
can redeem for merchandise. (3) Like with credit cards or other programs
that reward users for points, this method allows users to feel appreciated
for using a particular search engine website. Users feel like they are
actually being rewarded for their time spent on a search engine website,
rather than wasting time and getting “something for nothing.”
In Summary: Our points system allows users
to benefit from using the iRazoo seach engine. Users can earn points and
redeem those points for great prizes. Now you can actually benefit from
great search results and receive great gifts in the
process!
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